The interest of multiple stakeholders, three levels of government and multiple community groups were brought together under one strategic design umbrella.
With the Vancouver 2010 Olympic Winter games approaching, the City of Vancouver hired us to plan and design the City’s Live Site; a public place of celebration, where citizens and visitors could share in the excitement of the Games.
• devise a physical plan, a business model with supporting documentation
• define the strategy and design clearly enough to win the approval and support of the Federal Government, Vancouver City Council, VANOC and a large group of internal and external stakeholders.
The initial brief called for a single site on Georgia Street, in the centre of town. We went a step further and developed a two-site concept and named it LiveCity, which included the David Lam Park and the Hamilton Street corridor. We added sponsor pavilions to the LiveCity concept and suggested sponsor driven revenue as a means to enliven the sites and bridge a budget shortfall.
The team successfully obtained funding approval from both levels of government, the support of VANOC as well as approval of the plan by City Council to move to a Call for Proposals for production services.